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Halfpenny London Logo

Enjoy 70% – 80% off luxury bridalwear.

Stock will be available in sizes UK10 – UK16, the majority will be size UK10.

This sale is part of a multi-brand event also featuring Selezza London, Jenny Packham and J&M Davidson.

Click here to familiarise yourself with our cloakroom, fitting room, time slot, and other key policies before your visit.

Halfpenny London was created by Kate Halfpenny in 2005, originally as a bespoke bridal dress business born from private commissions, solely driven by word-of-mouth and Kate’s reputation for styling some of the world’s most coveted VIP’s, including Cate Blanchett, Emilia Fox, Kate Moss and Rhianna. From the very beginning, Kate’s contemporary designs and refreshing approach to bridal wear and accessories made an immediate impact within the luxury bridal category, appealing to fashion conscious, style savvy women with a desire to express their individuality and, put simply, look and feel incredible.

Halfpenny London Sample Sale

United Kingdom UK (United Kingdom) event -
  • Wed 30th Jul 2025 — 09:00 - 20:00 (BST)
  • Thu 31st Jul 2025 — 09:00 - 18:00 (BST)

Why wait? Upgrade available!

Purchase a one-off pass to shop the sale earlier. Or upgrade your membership to Priority or VIP and enjoy access to the best selection of luxury items all year round.

Upgrade today

Enjoy 70% – 80% off luxury bridalwear.

Stock will be available in sizes UK10 – UK16, the majority will be size UK10.

This sale is part of a multi-brand event also featuring Selezza London, Jenny Packham and J&M Davidson.

Click here to familiarise yourself with our cloakroom, fitting room, time slot, and other key policies before your visit.

Halfpenny London was created by Kate Halfpenny in 2005, originally as a bespoke bridal dress business born from private commissions, solely driven by word-of-mouth and Kate’s reputation for styling some of the world’s most coveted VIP’s, including Cate Blanchett, Emilia Fox, Kate Moss and Rhianna. From the very beginning, Kate’s contemporary designs and refreshing approach to bridal wear and accessories made an immediate impact within the luxury bridal category, appealing to fashion conscious, style savvy women with a desire to express their individuality and, put simply, look and feel incredible.

Why wait? Upgrade available!

Purchase a one-off pass to shop the sale earlier. Or upgrade your membership to Priority or VIP and enjoy access to the best selection of luxury items all year round.

Upgrade today
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